Estate planning technology you can stake your reputation on

Steve Lockshin, Founder

When you work with Vanilla, you get the collective wisdom of the industry’s most experienced professionals — including Vanilla founder and former Barron’s #1 advisor, Steve Lockshin.

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Time-tested and trusted by more than half of the nation’s top 25 largest firms.

Estate planning technology is only as good as the people behind it.

We maintain the industry’s largest in-house planning team, with 20+ experts including former advisors from Goldman Sachs and JP Morgan, practicing attorneys, and estate planning.

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Unmatched legal infrastructure

Vanilla is built on a foundation of legal expertise, from our in-house product counsel to our document creation process. Additional legal support includes:

✓ Legal advisory board with partners from top law firms like McDermott Will & Emery and Loeb & Loeb
✓ Attorney Network access for your clients in all 50 states
✓ In-house abstraction team of paralegals and lawyers active for 3+ years

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When accuracy matters, experience is everything

We don’t guess at what advisors need—we know because we’ve been there. Every feature, every workflow, every detail comes from solving real problems for real clients.

Pioneering

 

180+

Years Combined Experience

Pioneering

 

$250B+

Assets Modeled Through Platform

Pioneering

 

45,000+

Estate Documents Processed

Trusted by the best

Vanilla is trusted by Fortune 100 banks and institutions with the highest levels of security and compliance. Firms like Vanguard, Mariner, and Baird choose Vanilla to scale estate planning without sacrificing quality.

How Mariner drives growth with Vanilla

“Vanilla helped drive 3X revenue growth at high-adopting firms by enabling our advisor teams to go deeper with their clients.”

— Chad Hamilton, Mariner Wealth Advisors

Platform depth & accuracy

Experience the most comprehensive, accurate estate planning platform for advisors—built on a sophisticated modeling engine that handles complex structures and thousands of permutations with precision.

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Join the industry leaders who trust Vanilla

See why top firms stake their reputations on our expertise.